Methodology · published so it can be checked

Show the math, or it does not count.

Last reviewed 2026-08-26

The name is literal — AHA stands for anti-hallucination architects: Grounding, Refinement, Validation, Guardrails is the blueprint, and every number we publish is built to be checked.

Grounding

Every score derives from stored raw observations — what the channels actually showed on a dated run — not summaries of summaries.

Refinement

AI answers vary between runs, so we sample multiple runs per measurement and score the spread, not a lucky draw.

Validation

Movement smaller than the detection threshold publishes as “no significant change this period.” Improvement publishes as improvement. Both directions, always.

Guardrails

Scoring-model versions are pinned to every snapshot. Cross-version comparisons re-score from raw inputs or carry a model-change notice on their face.

The estimate chip

Every dollar we show is an estimate and says so, with its assumptions one tap away: search volumes by grade, sector value per customer, the capture assumption. Disagree with an assumption? Change it — the number recalculates in front of you. An unlabeled dollar is a defect in our system, not a style choice.

Why measurement first

MIT’s 2025 study of 300+ enterprise deployments found 95% of GenAI pilots showed no measurable P&L impact within six months. In the same research, externally partnered AI deployments succeeded about twice as often as internal builds — 67% versus 33%. We exist so that whatever you build, the before and after are on the record.

The stakes of unverified AI are documented: a public database now catalogs over 1,350 court cases involving AI-hallucinated citations, with the pace accelerating through 2026. Our discipline exists because checking beats trusting.

Corrections log

When we get something wrong, the correction is published here, dated, with what changed. An empty log is a claim; a maintained one is a practice.

The limits we hold ourselves to are published in full: what we will not tell you.

No corrections published yet · log opened Aug 2026
Plain facts

AHA — anti-hallucination architects. AHA (anti-hallucination architects) measures what AI systems and search channels tell customers about local businesses — scored as the AHA Level across Google, AI search, reviews, social, directories, and the website itself — and fixes what's wrong. Based in Wesley Chapel, Florida; serving Tampa Bay in person and US businesses remotely. Founded 2026. Contact: hello@ahalevel.com.